#HOW TO USE A KINDLE BOOK FOR MARKETING FULL#
If you want to go into a lot more depth, watch the full 60 minute presentation: Note: this is the type of instruction I traditionally reserve for Publishers' Empire students, but wanted to share what they're getting so you know what you're missing out on. If you just want an overview, stick to the article. Warning: this is not for people who just want to dabble.
It includes copious examples, additional insights, and more. Amazon Kindle SEO: Full Video Trainingīecause some people are visual learners, I decided to record bonus instructional video that will walk you through the entire process I'm showing you here. So be careful! When in doubt, consult a doctor, lawyer, or Amazon support. In fact, your sales and ranking could go down - I don't know and can't guarantee it. If you test the same things I'm showing you, you may have different results, because results vary. Please take this blog post as nothing more than how I've personally tested Amazon and my results. Finally, Amazon may or may not manually manipulate book placement in the Kindles store I don't know, and they won't tell me. Amazon could change up how they rank books any time they want, just like Google updates their search engine algorithm whenever they want. Neither does anyone else on the internet writing on this topic. So please don't consider this advice - it's just my experience with Amazon SEO.įurther, what is working for me right now might not work tomorrow, and may not work for everyone. I am not an Amazon employee, I don't know how their A9 algorithm works, and I don't have any insider secrets. (*it also may have been Tobey Maguire in Spider Man.we'll never know) Disclaimer:
#HOW TO USE A KINDLE BOOK FOR MARKETING HOW TO#
Now, are you ready to learn how to get your book to hit the Amazon bestseller list through the strategic use of Amazon Kindle search engine optimization? If you want to ask me questions about ethics, whether the examples of fraudsters in this post are really fraudsters, or why iatrogenics are more dangerous than assault rifles, go ahead and leave a comment below. I don't do this so you can be one of these sleazy internet-marketing-type kindle publishers that cranks out generic books written by $5 per hour ghost writers in the Philippines (not that there's anything wrong with that), but rather so you can ETHICALLY use these tools to help your legitimately useful, well-written books rank where they deserve to (and conversely: beat out the people who are unethically manipulating the system for profit). Okay, so it's not really close to black-hat because I'm not hacking anything but the stuff I will show you can and sometimes is used by scammy self-publishers to game the system and make lots of cash.
In the spirit of education, I'm sharing some stuff that is borderline black-hat in the kindle / self-publishing world. I believe it was George Washington* who once said: "with great power comes great responsibility."Īs you read through this "Tom Morkes Ultimate Guide" (trademark), please remember these words. In the following article, I'm going to show you how to (ethically) manipulate Amazon's Kindle Direct Publishing (KDP) program to rank higher and sell more books.īut before we get to the meat and potatoes of this article.
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